What is Google Analytics?

Google Analytics is an analytical tool by Google. You register your website with them, they provide you with a block of analytical code for you to insert into your website. It then tracks how many users visit your website everyday.  Not only will it inform you how many users are on your page but it will also tell you

  • The gender percentage of users
  • The location of each user
  • What pages they viewed on the website
  • What page they were on when they left the website
  • How long they were on your website for
  • What interests your users have
  • Real time results also available
  • loads more info

It is a very overlooked tool to provide you with valuable information and allows you to shape your SEO to target certain users on the world wide web. To find out more contact us or visit www.google.ie/analytics